Nadia Boujarwah went to Harvard Business school with the express goal of starting her own company. When she dove into the plus size market for women and saw how underserved this market was, she knew she had discovered her customer. After surveying hundreds of influential bloggers, Nadia co-founded Dia&Co, a company that, based on an online style survey, mails each subscriber a hand-picked box of garments to try on in the comfort of her own home. Today, Dia&Co has over 50 employees and has raised over $6 million. Listen to this week’s episode to find out how Nadia and her team are inspiring radical self-acceptance through style and transforming the shopping experience for plus sized women.
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April 12, 2016
Nadia Boujarwah, Co-Founder of Dia&Co
Posted in: The VFA Podcast